Junaid Khalid

Junaid Khalid

CEO & Founder of Ertiqah

Ertiqah

Hooked on LinkedIn

Weekly content ideas, viral frameworks, and storytelling tips for LinkedIn growth

Join 1,500+ readers

9+

Years of Experience

59

Articles Published

1,500+

Newsletter Subscribers

LinkedIn Marketing & Automation

Specialization

About Junaid

I am the founder and CEO of Ertiqah, the company behind LiGo, Contextli, and Hydori. Over the past nine years I have helped more than 50,000 professionals build a personal brand on LinkedIn through my writing and products, and I have personally advised dozens of businesses on founder branding and employee advocacy programs. I share what works, and what does not, from my own experiments across my newsletters and on Medium, where my articles have been read over 100,000 times.

Professional Background

I am the founder and CEO of Ertiqah, the company behind LinkedIn branding products like LiGo, Contextli, and Hydori. These software platforms help professionals and businesses turn LinkedIn content and general online presence into high-quality leads and steady brand growth. Over the last decade, I have focused on building practical, testable strategies that move the needle for founders and marketing teams.

Through my personal accounts and client profiles, I have generated millions of impressions on LinkedIn and achieved tens of thousands of engagements on my posts. I regularly study the behavior of the LinkedIn algorithm and turn my observations into scalable content frameworks. These frameworks help keep posting strategies simple, consistent, and highly effective.

In addition to building software, I have personally consulted for dozens of businesses on their LinkedIn marketing strategies. My work covers profile positioning, content strategy, comment engagement, and outreach. I focus on delivering measurable business results over empty vanity metrics across a wide range of industries.

I share my findings and product scaling experiments in two newsletters and on Medium, where my articles have been read more than 100,000 times. I focus on showing what works and what fails when scaling self-funded software companies.

Under my leadership, the Ertiqah team has built and shipped full LinkedIn growth tools, active browser extensions, and SEO workflow engines. Our products encourage authentic communication while staying completely within platform guidelines.

Key Achievements

Generated millions of LinkedIn impressions across personal and client accounts

Created 10+ viral LinkedIn posts with thousands of engagements

Helped thousands of professionals optimize their LinkedIn presence

Built two successful LinkedIn-focused SaaS products

Published viral articles on Medium with 100,000+ reads

Grew newsletter to 1,500+ subscribers in the LinkedIn niche

Notable Publications

Hooked on LinkedIn

Weekly content ideas, viral frameworks, and storytelling tips for LinkedIn growth

Kit Newsletter1,500+ subscribers
Visit

The Efficient Entrepreneur

Marketing & automation experiments and results as I scale my product-based business (Ertiqah)

Newsletter1,500+ subscribers
Visit

Latest Articles by Junaid

Areas of Expertise

LinkedIn Marketing StrategyPersonal BrandingContent CreationLead GenerationSocial Media AutomationB2B MarketingGrowth Hacking

Connect with Junaid

Get LinkedIn growth insights and connect with Junaid for collaboration opportunities.

Quick Stats

Articles Published59
Years of Experience9+
Newsletter Readers1,500+
Expertise Areas7